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at Every Turn
NMLifestyle is a full service content creation studio.
We specialize in telling stories via video, photo and social media.
Our digital content creators have over 30 years of combined experience helping brands to establish their presence and solidify their brand identities through creative storytelling.
designed for success
HOW IT WORKS
The current state of modern marketing is wild. We live in a time in history where it has never been easier to connect with potential patrons. What’s really wild?? is that despite this fact you maynot fully understand the process and at times it may seem like ‘voodoo’.
Things you may be asking yourself.
How often should I post photos and videos?
Can I use photographs and videos I’ve taken with my phone?
Why isn’t my content performing well?
Am I doing this right?
We have good news for you…
You don’t have to be scared anymore! We’ve broken our offerings down into
easy to understand packages that serve the specific needs of our clients.
At NMLifestyle we believe that each piece of media we provide to our
clients serves an important role in pushing your customers through the conversion funnel.
Here's how we see it!
CAPTIVATE YOUR AUDIENCE
Short form content (photos/reels/tik toks) casts a wide net with the goal of captivating your potential patrons attention. Not in their faces like a used car salesman, rather, attention grabbing and punchy. This type of content should be generalized and highly watchable.
KEEP THEM WATCHING
Medium form content
is designed to retain viewership acquired. At this point you’re building viewership based on the quality of your content and message, while peppering in anecdotes about your business or expertise. This type of content builds trust with your audience and lets them begin to connect with you based on ethics and ideals.
TELL YOUR STORY
Long form content (business/project overview videos) that tells your story and accurately portrays your message and intent. If your viewers have made it to this point they’re invested, they want to know more about you, meaning it’s time to shine! Long form content is great at solidifying your brand identity, allowing your audience to connect with your core messaging, ethics/ideals, and quality of product or services. At this point you're turning people into ‘fans’, patrons that would echo your sentiments to others, or recommend your content or services.
Follow up content (short form content) used to re-engage your potential and loyal customers alike. This content can be sent in e-mails as reminders and used as assets in retargeting campaigns on social media. The goal of this content is to increase the frequency of contact with your viewers through entertainment, special offers and announcements.